Lead Product Designer

Turning complexity into clarity.

Hi, I'm Luis. I design web and mobile products for B2C, B2B and SaaS teams—aligning stakeholders, simplifying decisions, and delivering business impact through collaborative sprints, strong product-engineering partnerships, and scalable systems that drive adoption and customer value.

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Selected Work

Strategic Design for Digital Products

Three representative projects showing measurable UX, business, and operational outcomes.

What I Do

Design systems, research, and interfaces for complex products.

I help product teams bring clarity to complex systems—whether that means improving usability, visualizing data, or scaling design infrastructure. My work spans product strategy, research, interface design, and data storytelling—all rooted in systems thinking and business impact.

User Experience

I design with empathy and clarity—creating seamless, human-centered experiences that make technology feel intuitive, accessible, and genuinely helpful for the people who use it daily.

Interface Design

I build clean, practical interfaces that balance structure, rhythm, and personality—bringing clarity to complex systems and delight to everyday interactions through intentional, beautiful design.

User Research

I uncover user needs through interviews, testing, and journey mapping—translating insights into decisions that reduce risk, improve usability, and ensure products solve the right problems.

Data Visualization

I turn complex data into clear, actionable stories—designing dashboards, visual systems, and reports that reveal patterns, highlight insights, and support faster, more confident decisions.

Wireframing & PrototypingResponsive UI DesignInteraction DesignInformation ArchitectureVisual HierarchyJourney MappingUser InterviewsDesign SystemsUsability TestingDashboard DesignData StorytellingAccessibilityDesign Thinking
Design process materials

Meet Luis

Product design rooted in craft, empathy, and measurable results.

I’m Luis Cielak, a Lead Product Designer based in Philadelphia, originally from Mexico City. I help organizations turn complex ideas into clear, intuitive digital experiences—with craft, empathy, and measurable results.

My design journey didn’t start with wireframes. It began with asking better questions: Why is this broken? What’s standing in the user’s way? How do we make this simpler, faster, or more humane?

Over the past decade, I’ve led design across fintech, B2C, B2B SaaS, e-commerce, and data-rich platforms—often working on products where the stakes are high and the systems are complex. Whether I’m building a design system, running discovery workshops, or shaping strategy with stakeholders, I focus on delivering clarity—for users and for the business.

I thrive in ambiguity and love connecting dots across research, interface design, and information architecture. I believe great UX is invisible but undeniable—it builds trust, reduces friction, and scales beautifully.

When I’m not in Figma or interviewing users, you’ll find me brewing kombucha, perfecting a sourdough culture, or teaching design workshops. (And yes, all three involve fermentation, iteration, and a bit of magic.)

Let’s build something insightful, rigorous, and a little unexpected.

Luis Cielak portrait